Americanization and the “New Man” Invention: Circulation and Cultural Model of Appropriation in the Magazine Educação Physica (1932 – 1945)
DOI:
https://doi.org/10.22456/1982-8918.2236Keywords:
Educação Physica Magazine. Anthropology, cultural. Cultural characteristics. United States.Abstract
Abstract: It aims at exploring the hypothesis that
sports culture propagated through the magazine Educação
Physica was part of a more general movement
of the North American culture diffusion in Latin
America. To work on that hypothesis it is necessary
to examine, very detailed, the cultural pattern
vulgarized by the magazine, as result of appropriations
and assimilations of other cultural patterns in dispute
by the construction of a modernist model able to
promote the production of a “new man” ready to face
the contingences of social, political and economical
changes concretized by the 30s and 40s.
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