LULISM AND FOOTBALL: THE SPEECHES OF A ROOTER PRESIDENT
DOI:
https://doi.org/10.22456/1982-8918.41837Keywords:
Soccer. Lulism. Sports. Policy.Abstract
This article discusses the mediations of Lulism with football, sustaining that the modality has been strongly associated with popular symbolism and power charismatic of Lula. Thus, we seek analyze how football was inserted in the President’s speeches. As from document review and survey, 309 reports were analyzed. As a result, we identified three matrices discursive: the metaphorical, in which the language of football is used as identificatory and projection; the “corintiana”, which prevails discourse rooter and opinionated ; pragmatic, that accompanying schedule modernizing for the implementation of the 2014 FIFA World Cup.
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