Impact of Twitter on a Transmedia Proposal in the Teacher Training Master’s Degree

Authors

  • Carmen Navarro-Mateos Universidad de Granada. Granada, España.
  • Isaac J. Pérez-López Universidad de Granada. Granada, España. https://orcid.org/0000-0002-4156-7762

DOI:

https://doi.org/10.22456/1982-8918.147239

Keywords:

Social Media, Higher Education, Learning, Emotions, Teacher Training

Abstract

In recent years, special attention has been given to the analysis of social networks in education, as they acquire great relevance in creating innovative opportunities that are meaningful and motivating for students. The aim of this article is to analyze the educational and emotional potential of Twitter in a course within the Teacher Training Master’s Degree in, inspired by the television show MasterChef. The proposal adopted a transmedia approach, that is, students took on an active role in creating materials and disseminating them through different media. To assess the impact, all tweets published with the project hashtag (#MasterchEFugr) were analyzed. The methodology used was qualitative, with data analyzed using Nvivo software. Among the results obtained, it is worth highlighting how the tweets referred to the emotional impact of the proposal, sharing the excitement, the sense of responsibility, or the pressure it entailed. Likewise, through Twitter, they reflected on what they had learned and disseminated the materials they were producing, making them accessible to numerous peers and in-service teachers.

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Published

2026-05-18

How to Cite

NAVARRO-MATEOS, Carmen; PÉREZ-LÓPEZ, Isaac J. Impact of Twitter on a Transmedia Proposal in the Teacher Training Master’s Degree . Movimento, [S. l.], v. 32, p. e32011, 2026. DOI: 10.22456/1982-8918.147239. Disponível em: https://seer.ufrgs.br/index.php/Movimento/article/view/147239. Acesso em: 11 sep. 2026.

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Original Articles

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