The subject position of the ombudsman as a strategy of credibility of the journalistic discourse
Keywords:
Discourse. Subject-positions. Credibility.Abstract
This article has as its basis the idea that journalists can work in different subject-positions within the same discursive space. The ombudsman's blog, linked to the UOL’s site, was elected as a reference for the comprehension of the mapping of these subject-positions. The Discourse Analysis (DA) approach was adopted, together with the constructionist theory in Journalism. The analysis pointed to the fact that the ombudsman, when enunciating the “errors”, at the same time exposes the webpage’s fragility and renews the discourse of objectivity in the journalistic field.Downloads
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Copyright (c) 2011 Sabrina Franzoni, Thaís Helena Furtado
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