WHAT DO 9TH GRADE PRIMARY EDUCATION STUDENTS SAY ABOUT MEDIA MESSAGES BOUND TO CULTURE FITNESS IN BEAUTY AND HEALTH MAGAZINES?

Authors

  • Camila Rubira Silva Universidade Federal do Rio Grande - FURG. Rio Grande, RS, Brasil.
  • Gustavo da Silva Freitas Universidade Federal do Rio Grande - FURG. Rio Grande, RS, Brasil.

DOI:

https://doi.org/10.22456/1982-8918.99487

Keywords:

Students. Body image. Culture. Communications media.

Abstract

Assuming that Culture Fitness is present in print and digital media reaching social circulation, we question what 9th Grade Primary Education students say about the media messages printed on the covers of beauty and health magazines. Therefore, narratives were produced from a focus group consisting of ten students from a municipal school in Rio Grande/RS, which were later treated through the techniques of Collective Subject Discourse (CSD). As a result, we compose two collective discourses entitled: “Denial of invasive practices” and “Legitimation of natural practices”. In them, we show that the students identify the addressing of an ideal body pattern culturally constructed and designed by the media, revealing that the manifestations of Cultura Fitness enter various spaces acting as counselors in the education of the bodies. However, they consider themselves satisfied with their own appearance, denying some practices considered invasive and legitimizing others understood as natural.

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Author Biographies

Camila Rubira Silva, Universidade Federal do Rio Grande - FURG. Rio Grande, RS, Brasil.

PhD student in the Graduate Program in Science Education: Chemistry of Life and Health, Federal University of Rio Grande - FURG (2022). Master in Science Education by the Graduate Program in Science Education: Chemistry of Life and Health of the Federal University of Rio Grande - FURG (2018). Graduated in Mathematics at the Federal University of Rio Grande - FURG (2015). Graduated in Physical Education Degree from the Federal University of Rio Grande - FURG (2019).

Gustavo da Silva Freitas, Universidade Federal do Rio Grande - FURG. Rio Grande, RS, Brasil.

Graduated in Physical Education from the Federal University of Pelotas (UFPel), Specialization in School Physical Education from the Federal University of Rio Grande, Master in Physical Education from the Federal University of Pelotas (UFPel) and Doctor of Science Education (FURG). He is an adjunct professor at the Institute of Education / FURG acting in the Physical Education Course. Maintains emphasis on acting and research on the following themes: Memories of Body and Fun Practices; Gymnastics; Nature Adventure Practices; School physical education; Sports and Media.

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Published

2020-12-08

How to Cite

SILVA, C. R.; FREITAS, G. da S. WHAT DO 9TH GRADE PRIMARY EDUCATION STUDENTS SAY ABOUT MEDIA MESSAGES BOUND TO CULTURE FITNESS IN BEAUTY AND HEALTH MAGAZINES?. Movimento, [S. l.], v. 26, p. e26083, 2020. DOI: 10.22456/1982-8918.99487. Disponível em: https://seer.ufrgs.br/index.php/Movimento/article/view/99487. Acesso em: 24 jun. 2025.

Issue

v. 26, jan./dez. 2020

Section

Original Articles

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