The Body and its Techniques of Beauty: on the Schemes of Culture Industry in “Boa Forma” Magazine

Authors

  • Beatriz Stainbach Albino UFSC
  • Alexandre Fernandez Vaz UFSC/CNPq

DOI:

https://doi.org/10.22456/1982-8918.2089

Keywords:

Culture Industry. Body Cult. Beauty Techniques.

Abstract

Abstract : The paper aims to show results of a
research about a female “must be” by prescriptions
of magazine “Boa Forma”. It was analyzed especially
editorials, especial sections and reportages about
body cares. The main sources were the summer
editions and those that prepare to that season
(September-February, 2001-2006). The results point
out a control apparatus materialized in ambiguous
discourses; in the squaring of body; in the valorizing
of discipline and sacrifice; in methods of legitimating
in the schemas of culture industry.


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Author Biographies

Beatriz Stainbach Albino, UFSC

Licenciada e Mestranda em Educação Física pela UFSC; Membro do Núcleo de Estudos e Pesquisas Educação e Sociedade Contemporânea (CED/UFSC/CNPq).

Alexandre Fernandez Vaz, UFSC/CNPq

Doutor pela Universidade de Hannover, Professor do Programas de Pós-graduação em Educação e Educação Física da Universidade Federal de Santa Catarina (UFSC); Coordenador do Núcleo de Estudos e Pesquisas Educação e Sociedade Contemporânea (CED/UFSC/CNPq); Pesquisador CNPq (Nível 2 – Ciências Humanas, Educação, Fundamentos da Educação).

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Published

2008-04-30

How to Cite

ALBINO, B. S.; VAZ, A. F. The Body and its Techniques of Beauty: on the Schemes of Culture Industry in “Boa Forma” Magazine. Movimento, [S. l.], v. 14, n. 1, p. 199–223, 2008. DOI: 10.22456/1982-8918.2089. Disponível em: https://seer.ufrgs.br/index.php/Movimento/article/view/2089. Acesso em: 25 jun. 2025.

Issue

Vol. 14 No. 1 (2008)

Section

Essays

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