Sobrevivendo na selva da Internet: como fazer uma comunicação poderosa na Web e proteger a reputação de sua empresa
Keywords:
Comunicação organizacional. Comunicação na Web. Recursos de rede de computador.Abstract
Apresenta resenha do livro Sobrevivendo na selva da Internet: como fazer uma comunicação poderosa na Web e proteger a reputação de sua empresa de Paul Argenti e Courtney Barnes, duas gerações que uniram diversidades de conhecimentos para abordar a comunicação organizacional na era digital.
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Copyright (c) 2011 Cristina Benedeti Guilhem
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