Life Seen from Other Sides
Keywords:
Advertisement, Zero Hora.Abstract
Dialogue between the image and the slogan in the advertisement “Life from all peRio Grande do Sulpectives” of the newspaper Zero Hora (ZH) along with Modernist and Post-Modernist characteristics. The goal is to examine the complexity of the institutional communication of this daily and its links to modern trends.Downloads
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Copyright (c) 2003 Maria Berenice da Costa Machado
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