MANAGEMENT TOOLS FOR ACCOUNTING ORGANIZATIONS

Abstract

The present article introduces management tools for accounting organizations. These tools aim to improve productive and financial performance and competitiveness through value addition and risk reduction. These tools were researched through classic organizational management literature as well as modern and dynamic literature such as magazines, articles, journals with the intent to introduce a comprehensive and up-to-date conceptual structure. The article starts by presenting an overview of the current scenario of accounting organizations, approaching market issues of demand and competition which affect the performance and expansion of businesses. The characteristics of the services sector and its peculiarities are also presented within a sector analysis of the environment in which these organizations act. The suggested management tools are then introduced as models of management methodologies to organize a means of action and the procedures estabilished in a considerable number of organizations, starting with corporative governance, introducing concepts and practical advise to suppliers, creditors, employees, the community, the government and competitors, in search of equity and management transparency. The concepts introduced in this article aim to clarify the importance of this management tool which makes it possible to increase the attractiveness of a organization in the market and, consequently, increase in value, reduction of the risk levels and continuity. The strategic planning is presented as an important management tool which is used by many successful companies in any given segment, and introduces a methodology which enables the businessman to think about the organization itself, to establish goals which can be measured, projected, followed, and, if necessary, changed. Lastly, the strategic alliances or cooperation networks are introduced as strategic alternatives for small and medium businesses to join forces to compete, win, and overcome weaknesses such as lack of resources, pressure from suppliers and cost reductions.