CREATIVE ECONOMY AND SUSTAINABLE DEVELOPMENT: BIBLIOMETRIC STUDY OF SCIENTIFIC PRODUCTION FROM 2001 TO 2022

Abstract

The creative economy and sustainable development are associated by their centrality in the human being, through the use of creativity as a resource and the challenge of eradicating poverty. The present research aims to analyze the existing scientific production of the association between creative economy and sustainable development in the period from 2001 to 2022. The research is characterized as an exploratory study of a quantitative, bibliometric nature, of online documentary analysis in the databases of Web of Science (WoS) and Scopus data, with the help of VOSviewer software. The discussion identified an evolving field of study, whose conceptual structure is aligned with the themes of cities, creative communities, culture, sustainability and politics. In recent years, the appreciation and recognition of culture for human development; Together, creativity as a renewable resource, combined with public policies, have become important tools for achieving the SDGs and achieving sustainability. The contributions of this study are in allowing us to visualize how the field of research on the association of creative economy and sustainable development is constituted, by exposing emerging themes and suggestions for future research, as well as pointing out directions for researchers from different areas (among them Administration , Economy, Social and Environmental Management), so that a greater number of studies can be developed and enable deeper discussion. Also noteworthy is the lack of empirical studies that investigate in practice how the association between themes occurs, and how they can be evaluated and measured.