EXPLORING THE RELATIONSHIPS OF ENTREPRENEURSHIP OF BUSINESSES WITH SOCIAL ENTREPRENEURSHIP IN BRAZIL

Abstract

Despite the large amount of studies published on entrepreneurship, one of its modalities, social entrepreneurship, still has not gained prominence and presents very few publications in Brazil. In regards to this necessity, the objective in this article is to explore the indicators of national entrepreneurship activity that reflect social entrepreneurship activity (SEA - Social Entrepreneurship Activity). In order to accomplish this study, 4.000 interviews were accomplished in national homes, in the which the establishment of the sample was random, the trust level was 95% and the sample error 1,04%. The sample also respected all the geographical areas of the country and the composition of the population in gender, age, goods and education terms. In the statistical analysis of the data, the test χ ² (Chi-square) and T-test were used to verify the relationship among the several variables. It was verified that the conventional entrepreneurship reflects the social entrepreneurship activity in relation to the demographic aspects at gender, instruction degree and income. Also, the social entrepreneurship activity is larger among individuals that are entrepreneurs - mainly among entrepreneurship for opportunity – than the ones that are not. Therefore, the creation of ventures of social character reflects the national entrepreneurship activity.